Drop the banner — rely on data from every visitor, not just the consenting ones. Server-side Google Analytics (GA4), fully GDPR compliant.
40–60% of visitors decline consent banners. Here's what that means for your data.
Every declined banner is a blind spot. Most dashboards look far better than reality.
Consent layers slow page load and damage the first impression.
A wrong banner is often worse than no banner at all.
Missed visits 40–60%
Real difference measured on sites switching from consent-based GA4.
No interrupt layer. Page loads instantly, distraction-free.
GDPR, TDDDG and DSGVO compliant. Trusted by government agencies.
Captured visits ~100%
Deliberately focused. ConsentFree does one thing — Google Analytics without consent — and does it properly.
Data processed on the server — never in the visitor's browser. Zero client-side exposure.
Dashboard, Looker Studio, BigQuery — your existing GA4 property, unchanged.
Upload one file to your webspace, paste one script tag in your <head>. Done. No recurring dev work.
Ready-made GDPR text for your privacy page — easy and simple.
All data streams and generated codes at a glance. Always current, downloadable any time.
Confirmed compliant by German data protection specialists. Recommended for public sector use.
All plans include the same features. The only difference: the number of domains.
ConsentFree generates the code — you paste it. No server changes, no developer required.
Enter your GA4 Measurement ID. Your existing property stays — no migration, no new accounts.
Standard (high) to Balanced (+ utm) or Granular (+ regions).
One click, a snippet in the <head>, and one PHP file in the root directory – done.
Every visit is recorded from this moment. No opt-in required, no gaps. GA4 shows a complete picture. Adapt privacy settings and finished.
Measured on real websites switching from consent-based GA4 to ConsentFree.
| Feature | ConsentFree | Others |
|---|---|---|
| GA4 native dashboard | Yes | Extra config needed |
| Consent banner required | No | Depends on config |
| Setup complexity | 1 file + 1 script tag | Dev required |
| Traffic-independent pricing | Per domain | Volume-based tiers |
| Privacy policy template | Included | Not included |
| Setup time | <30 min | Hours to weeks |
| Starting price | €9/mo | €9+/usage-based |
Competitor data based on publicly available information as of April 2025. ConsentFree is independent and not affiliated with any listed provider.
"From the perspective of technical and organisational measures, the procedure provided here is in every case recommendable."
"There is currently no better solution for using Google Analytics. Valid data including history, a simple one-time setup — the privacy aspect speaks clearly in favour."
Yes — when no personal data (IP, user ID, device fingerprints, cookies) is processed, GA4 tracking falls outside GDPR consent requirements under Article 6(1)(f). ConsentFree provides exactly this setup, confirmed by German data protection lawyers.
For analytics purposes, yes. No banner is required under GDPR or TDDDG. Other tools that require consent (advertising pixels etc.) still need their own banner.
Yes. No cookies are set, no end-device storage access occurs, so §25 TDDDG does not apply. Confirmed by legal experts specialising in German data protection law.
Yes. ConsentFree is already in use by government agencies and publicly listed companies in Germany.
Page path, referrer, and (optionally) UTM parameters. No IP addresses, no user IDs, no fingerprints, no cookies. Each event uses a non-persistent, randomly generated identifier.
No. You add a lightweight snippet (<2 KB) to your site. ConsentFree's infrastructure handles everything. Zero impact on Core Web Vitals.
No. ConsentFree connects to your existing property. Historical data, goals, and Looker Studio configurations remain unchanged.
One domain = one GA4 data stream. Subdomains on the same property count as one. Multiple separate domains each require their own slot.
No. Pricing is per domain — not per pageview, not per event. No traffic-based limits on any plan.
Yes. Upgrade in the backend any time. Downgrading takes effect at period end. No lock-in, cancel anytime.
Content sites, publishers, B2B with long sales cycles, NGOs, government agencies, and agencies without heavy performance marketing needs. Not for e-commerce requiring ROAS — that needs personal data and consent by design.
No — by design. Both require personal data and consent. Ads attribution uses UTM parameters and GA4 Goal Import instead.
No. ConsentFree is an independent service, not affiliated with Google. GA4 is a third-party product.
Join us and use Google Analytics without a consent banner and keep complete analytics. Setup in under 30 minutes.
ConsentFree was created to answer a concrete question: does Google Analytics actually require consent? When no personal data is collected, the answer is no. We built the infrastructure to make this technically correct, legally verified, and practically straightforward.
Trusted by organisations from government agencies to publicly listed companies across Germany. Customer names are kept anonymous by principle. ConsentFree is not affiliated with Google Analytics or Google LLC.
